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First to market with Bluetooth® Low Energy (LE) Audio and Auracast hearing aids.

Industry experts in Auracast technology, with more than 2 million devices shipped to date.

Launched the industry’s first Auracast Assistant for hearing aids.  

Simple and seamless broadcasting from anywhere. 

2.5 million public locations globally will offer Auracast by 2030.

DNN in AI hearing aids

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Concert at the Sydney Opera House*

Concert at the Sydney Opera House*

Experience how live music is transformed for individuals with hearing loss. 

Learn more

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A live performance at the Oslo Nye Teater

A live performance at the Oslo Nye Teater

See Auracast in action during a live theatre performance and listen to the reactions of hearing aid users in the audience.

Watch the video

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Auracast in action at the Marriott Lincolnshire Theatre, Chicago

Auracast in action at the Marriott Lincolnshire Theatre, Chicago

Get first-hand accounts of the positive impact Auracast has in challenging listening environments.

Watch the video

The many benefits of Auracast

 

A tailored experience

The Auracast Assistant in the app gives your clients more control over listening comfort. Adjust volume and settings for a personalised experience.

 

 

Universal accessibility

Auracast is a game‑changing technology for people with hearing loss, making events and public spaces more accessible and inclusive than ever before.

 

Enhanced clarity in noise

Auracast delivers clear, low-latency audio even in the most challenging acoustic environments, improving speech intelligibility, musical clarity, and listening comfort.

 

Effortless connection

Connecting to Auracast is simple and seamless, requiring minimal technical expertise to onboard clients.

 

 

Scalable. Adaptable. Affordable

Auracast sets the standard for assistive listening. It is affordable for venues of all sizes and continues to improve, expanding inclusive access for more people.

 

Improved clinical outcomes

Auracast‑enabled hearing aids provide a practical way to enhance care and improve the quality of life for clients.

 

Wireless accessories

Help clients hear their best and stay connected.

 

Shop accessories

TV-Streamer+

The TV-Streamer+ streams high-quality sound directly to compatible devices at your clients’ preferred volume and supports shared listening for multiple users.

Discover three easy steps to make your clinic Auracast-compatible with the TV Streamer+.

 

Download guide

The picture of TV streamer

Multi-Mic+

The first Auracast-compatible remote microphone. It adds extra support in challenging listening environments by broadcasting a speaker’s voice directly to multiple listeners. Ideal for lectures, presentations, events, and guided tours

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How you can get involved

 

Educate clients

Inform clients about the benefits of Auracast and encourage them to consider Auracast-enabled hearing aids.


Advocate

Encourage local venues and organizations to implement Auracast broadcast systems. Learn more about making the case for Auracast at bluetooth.com/auracast/advocates.

Stay in the loop

Keep up to date with the latest Auracast developments at bluetooth.com.



FAQ

The new LC3 codec is the new standard for the wireless transmission of audio from transmitter systems to receiver systems.

A codec compresses data to transmit it with minimal energy consumption and computational effort. Formerly, these codecs have not been optimised for the specific requirements of hearing aids, and as a result, hearing aid manufacturers have developed and added their own proprietary protocols.

This has led to recurring connection issues across different manufacturers, as consistent compatibility between hearing system firmware, smartphone operating systems, and Bluetooth protocols could not be guaranteed.

Additionally, LC3 is the new standard codec for audio transmission in all products using Bluetooth LE Audio. This will result in significantly fewer compatibility limitations in the future.

The new LC3 codec and Bluetooth LE Audio were developed in collaboration with the consumer electronics industry and hearing aid manufacturers. Bluetooth LE Audio is optimised for low power consumption, high audio quality, and very low latency.

With Bluetooth LE Audio, it will be possible to establish direct connections from the television, laptop, or other Bluetooth 5.3-compatible devices to hearing aids. 

Auracast is the next-generation Assistive Listening System (ALS). It can coexist with other technologies, like telecoil. It has a broader transmission range, is easy to install, and enables people to sit wherever they want to hear.

Auracast opens up entirely new possibilities for streaming audio in public places.

Listening is simple: users select the Auracast stream they want to listen to on their mobile device, and the hearing aid or an Auracast-enabled device receives the signal, just like selecting a Wi‑Fi hotspot.

It can also be done by pressing a physical button at the location or by scanning a QR code. Hearing aid wearers get a high-quality signal in several places, as the installation of an Auracast streamer is cost-effective and straightforward.

Not only can lectures at a conference, university, school, or museum be streamed to hearing aids, but also the sound from silent or quiet TVs at bars, on buses, or in stores.

In public places such as a train station or airport, announcements about trains or flights will be transmitted directly to hearing aids, so everyone gets the information they need.

Even at the cinema, Auracast is a great improvement for hearing aid wearers. The audio signal of the movie is streamed directly to their hearing aids, no matter where they’re seated. So, follow the action, and don’t miss out. 

Only hearing aids compatible with Bluetooth LE Audio and Auracast can receive the broadcast. GN is currently the only manufacturer with Auracast-compatible hearing aids on the market. 

Can multiple people be connected to the same Auracast broadcast at once?

Yes, Auracast can be broadcast to an unlimited number of receiving devices, allowing multiple clients to connect simultaneously. 

Broadcasts can be configured to be private by setting a password to limit access when necessary. 
A hearing aid is considered Auracast-ready if it supports Bluetooth LE Audio and can connect to Auracast broadcast audio streams. However, this does not mean it has Auracast functionality ‘out of the box’, as some models still require a firmware update before the feature is fully functional. As a result, users who try to connect their Auracast-ready hearing aids may be disappointed to find that the necessary software update has not yet been released by the manufacturer. 

*The name and the image of the Sydney Opera House are trademarks of the Sydney Opera House Trust, used under licence.